Advertise your brand or business to more than 8 million listeners on LiSTNR and use digital audio to effectively reach your customer base.
What is LiSTNR?
LiSTNR is Australia’s #1 and fastest growing digital audio network and #1 commercial podcast network**, with curated and personalised premium content. LiSTNR is also a free app housing 99 radio stations, more than 800 podcasts, 25 music streaming stations, sport, and news and information, creating a new and unique audio destination for all Australians.
LiSTNR is the only place you can advertise on our world-class content including iconic local radio brands, Triple M and Hit and 800+ premium podcasts consisting of LiSTNR originals and podcasts from our globally renowned partnerships with SoundCloud, Sonos Radio, BBC, SBS, the AFL, NRL, Cricket Australia, SiriusXM and Wondery.
Advertising with LiSTNR
8 million listeners are just the start of our huge reach and your brand’s personal and powerful relationship with LiSTNR’s captivated audiences.
Audio advertising with LiSTNR allows you to speak directly to your potential customers in a through an audio ad. LiSTNR’s trusted voices are loved by our listeners and by offering targeting and addressable capabilities, LiSTNR can help brands create one-to-one conversations that resonate via campaigns that are both effective and efficient.
Types of Advertising with LiSTNR
You can have select podcast hosts talk up your brand, or book your audio ad to be placed at the beginning (preroll), middle (midroll), or end (postroll) of an episode. LiSTNR is the #1 network for podcast sales representation in Australia and when you advertise your business through LiSTNR, your ad will be heard wherever people get their podcasts (including on Spotify and Apple).
Streaming – Live Radio and Music Stations:
Reach active listeners on any device at any time. ‘In-stream’ audio ads are heard between songs and talk breaks through live radio streaming and music stations. LiSTNR’s advanced AI solutions also means that you can tailor your creative message to automatically adapt to deliver advanced and contextual ad solutions. This context and relevance will increase the way when your audience is captivated and ad effectiveness.
** Triton Streaming metrics and Triton Podcast Metrics March 2023, SoundCloud internal analytics & Sonos internal analytics.